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50 Minutes to Better Software Demos 50 Minutes to Better Software Demos

ISBN-10: 1-4260-1847-9
ISBN-13: 978-1-4260-1847-3
Published: 11/13/2009
Pages: 92
Price: $14.95 USD

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Duration:
Self-study

Description:
Even seasoned sales people can freeze up when giving a software
demo. That’s simply because they let the subject matter get in the way.
The fact is: any sales rep, regardless of technical knowledge, can deliver
software demos that engage, inform and inspire customers to buy.
Packed with battle-tested techniques you can use right away,
50 Minutes to Better Software Demos shows you how to plan, create
and deliver exceptional software demos, no matter how complex
the product.
Rich in real-world examples, and presented in clear, easy-to-understand
language, 50 Minutes to Better Software Demos is written for anyone
who sells, markets, or presents software products. Whether you’re new
to technology or a full-blown power-user, you’ll learn how to:
• Outline and customize a winning software demo
• Prepare your computer in advance for maximum impact
• Demo your product and field questions with confidence
• Leverage leading Web-conferencing software for remote demos

Table Of Contents:
Part 1: Preparing for Your Demo
The Secret to a Great Demo
Outlining Your Demo
Your Best Friend: The IT Administrator
Part Summary

Part 2: Preparing Your Computer
The Advantages of Technical Preparation
The Windows Operating System
Web Browsers
Other Tools
Part Summary

Part 3: Delivering Your Demo
Checking the Equipment
Interacting with the Audience
Assessing Needs
Fielding Questions
Part Summary

Part 4: Demo Techniques and Style
Navigating Like a Pro
Logging In and Typing
Mouse vs. Keyboard Shortcuts
Presentation Style
Part Summary